
Michael Fergusson
Product design leadership for digital health and MedTech
I’m a product and design executive with CEO and CPO experience in regulated digital health and MedTech, and a design research thinker focused on high-leverage decisions in clinical systems. I work at the intersection of clinical workflow, human factors, and evidence generation. I help teams ship safely, meet regulatory standards, and build evidence as they scale.
© Michael Fergusson and The New Bright Idea Inc. 2024-2026. All rights reserved.